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The Art of Connection: Why Car Dealership Salespeople Should Pick Up the Phone

The Art of Connection: Why Car Dealership Salespeople Should Pick Up the Phone

In today's digital age, it's easy to rely on email and text messaging as the primary means of communication with potential customers. While these methods have their place, they should not replace the power of a good old-fashioned phone call. In the automotive sales industry, building strong relationships is paramount

April 2023 Facebook & Instagram ads that produced car deals for under $300 per car sold!

April 2023 Facebook & Instagram ads that produced car deals for under $300 per car sold!

Our system monitors four key performance indicators (KPIs) for leads generated through Facebook and Instagram: Cost per Lead, Cost per Appointment, Cost per Show, and Cost per Car Sold. The following examples showcase ads that resulted in car sales for under $300 per copy during their first month. Although these

Finding car deals FAST using Text Message!

Finding car deals FAST using Text Message!

On Friday, April 28th, 2023, it's high noon at the Chevrolet dealership I co-own. We're eager to sell our stock of Silverados this month, offering a generous $8,000 discount off the MSRP for 2023 models. Our current pipeline comprises approximately 4,000 leads. With a conventional CRM system, it

Automotive Salesperson Bored with the CRM

Are CRMs turning salespeople into order taking button pushers?

Have you ever looked at your sales team and found yourself thinking, "They sure don't make them like they used to"? Many seasoned managers in the car business have experienced the industry both before and after the advent of CRM systems. Interestingly, the very General Managers and General Sales Managers

AI Revolutionizes Compliance: Helping Automotive Dealerships Stay TCPA Compliant with Non-Standard Opt-Out Phrases

AI Revolutionizes Compliance: Helping Automotive Dealerships Stay TCPA Compliant with Non-Standard Opt-Out Phrases

The Telephone Consumer Protection Act (TCPA) was enacted in 1991 to protect consumers from unwanted telemarketing calls, unsolicited faxes, and automated text messages. In recent years, the automotive industry has increasingly relied on advanced communication technologies to engage with customers, raising concerns about TCPA compliance. However, artificial intelligence (AI) has

Will Artificial Intelligence replace Automotive Sales People?

Artificial Intelligence

Will Artificial Intelligence replace Automotive Sales People?

As a technology enthusiast and software developer with a deep understanding of artificial intelligence, I've witnessed firsthand the incredible potential of technology innovations. However, having worked in the automotive industry, I know that the car buying process is inherently emotional. It's about building connections and providing an exceptional customer experience

Revolutionizing Lead Follow-Up with Text Messaging for Auto Dealerships

Revolutionizing Lead Follow-Up with Text Messaging for Auto Dealerships

As a manager at an auto dealership, it can be a frustrating experience trying to get your sales team to consistently make phone calls and complete tasks in the CRM. Despite endless meetings and reminders, it can feel like an uphill battle to ensure that every lead is followed up