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Unleashing Untapped Potential: Text Messaging as a Game-Changer for Maximizing Pandemic-Induced Opportunities in Car Dealerships

Unleashing Untapped Potential: Text Messaging as a Game-Changer for Maximizing Pandemic-Induced Opportunities in Car Dealerships

The COVID-19 pandemic and subsequent inventory shortages have presented unprecedented challenges for car dealerships worldwide. Limited new vehicle inventory and soaring prices have caused many potential car buyers to delay their purchases, resulting in a significant pool of untapped opportunities. As the market slowly normalizes and inventory levels gradually improve,

Harnessing AI to Empower Salespeople: A Day One Success Story in Car Dealership Communication

Artificial Intelligence

Harnessing AI to Empower Salespeople: A Day One Success Story in Car Dealership Communication

Innovation is the lifeblood of our software company, and recently, we took a significant leap into the future of customer communication. We harnessed the power of artificial intelligence (AI), specifically OpenAI's Chat GPT's API, to create an intelligent chat suggestion tool. Designed to learn from previous conversations and intuitively anticipate

The Decline of Trade Shows in the Car Business: A Shift from Education to Entertainment and its Consequences

Automotive Trade Shows

The Decline of Trade Shows in the Car Business: A Shift from Education to Entertainment and its Consequences

Trade shows have long been a staple in the car business, providing opportunities for vendors, dealerships, and industry professionals to network, learn, and stay updated on the latest trends. However, many argue that trade shows have transformed into social gatherings, focused more on wining and dining dealership staff than offering

The Art of Connection: Why Car Dealership Salespeople Should Pick Up the Phone

The Art of Connection: Why Car Dealership Salespeople Should Pick Up the Phone

In today's digital age, it's easy to rely on email and text messaging as the primary means of communication with potential customers. While these methods have their place, they should not replace the power of a good old-fashioned phone call. In the automotive sales industry, building strong relationships is paramount

April 2023 Facebook & Instagram ads that produced car deals for under $300 per car sold!

April 2023 Facebook & Instagram ads that produced car deals for under $300 per car sold!

Our system monitors four key performance indicators (KPIs) for leads generated through Facebook and Instagram: Cost per Lead, Cost per Appointment, Cost per Show, and Cost per Car Sold. The following examples showcase ads that resulted in car sales for under $300 per copy during their first month. Although these

Finding car deals FAST using Text Message!

Finding car deals FAST using Text Message!

On Friday, April 28th, 2023, it's high noon at the Chevrolet dealership I co-own. We're eager to sell our stock of Silverados this month, offering a generous $8,000 discount off the MSRP for 2023 models. Our current pipeline comprises approximately 4,000 leads. With a conventional CRM system, it

Automotive Salesperson Bored with the CRM

Are CRMs turning salespeople into order taking button pushers?

Have you ever looked at your sales team and found yourself thinking, "They sure don't make them like they used to"? Many seasoned managers in the car business have experienced the industry both before and after the advent of CRM systems. Interestingly, the very General Managers and General Sales Managers

AI Revolutionizes Compliance: Helping Automotive Dealerships Stay TCPA Compliant with Non-Standard Opt-Out Phrases

AI Revolutionizes Compliance: Helping Automotive Dealerships Stay TCPA Compliant with Non-Standard Opt-Out Phrases

The Telephone Consumer Protection Act (TCPA) was enacted in 1991 to protect consumers from unwanted telemarketing calls, unsolicited faxes, and automated text messages. In recent years, the automotive industry has increasingly relied on advanced communication technologies to engage with customers, raising concerns about TCPA compliance. However, artificial intelligence (AI) has