Meet the team
Nam Phan
Marketing Director
Nam combines experience in technology, automotive, digital health, and advertising to help TECOBI and its dealership customers build clearer, more effective marketing programs.
Biography
Connecting practical marketing execution to dealership growth.
Nam Phan brings a practical mix of marketing, technology, and problem-solving experience to his role as Marketing Director at TECOBI. Throughout his career, he has worked across technology, automotive, and digital health, with experience at companies including Microsoft, Jaguar Land Rover, and RVO Health.
That range of experience has shaped the way Nam approaches marketing. He looks beyond surface-level campaign metrics to understand how the offer, creative, audience, technology, and follow-up process work together. His goal is to find the real constraint, test a clear solution, and keep improving the system instead of relying on assumptions.
At TECOBI, Nam works closely with the TECOBI Ads team to help manage digital advertising for dealerships across the country. His work supports campaign planning, creative direction, offer development, launch execution, performance analysis, and ongoing optimization across a wide variety of dealership markets and business conditions.
Nam especially enjoys the hands-on side of marketing. Whether he is diagnosing an underperforming campaign, testing a new idea, improving a workflow, or finding a more efficient way to get something done, he brings curiosity and a builder's mindset to the work. He also helps connect advertising performance to the larger TECOBI customer-engagement system so generated demand has a stronger opportunity to become real conversations and sales outcomes.
His approach is grounded in useful execution: understand the objective, make the message clear, measure what happens, and use the evidence to make the next decision better. That combination of technical curiosity and practical marketing judgment helps TECOBI and its dealership customers turn ideas into repeatable growth programs.
Perspective
Cars, cameras, family, and constant curiosity.
Outside of work, Nam enjoys spending time with his wife and children, working on cars, photography, and tackling the occasional project around the house.
He is naturally curious and enjoys learning how things work, whether the subject is mechanical, creative, technical, or somewhere in between. That curiosity carries into his work and keeps him looking for better ways to solve problems and bring ideas to life.