Social Marketing

a building with cars parked in front of it

Aug 10,2023

The Incredible 10x ROI Journey of Don Franklin Kia with TECOBI

The automotive industry has seen a significant shift in recent years, with the rise of digital marketing and the increasing importance of social media. One dealership that has successfully navigated this shift is Don Franklin Kia of Somerset. They offer a wide variety of new and used cars by Kia and…

Read the Article

Jul 19,2023

Driving Profits: How TECOBI’s Social Media Strategy Catapulted Auto Depot of Fresno to Success

Auto Depot of Fresno, an independent dealership located in Fresno, California, has been a customer of TECOBI since October 2020. They have been leveraging our Facebook and Instagram ads and SMS software to communicate and follow up with leads. The results have been nothing short of impressive. A Look at the Numbers…

Read the Article

Jul 17,2023

How Social Media Advertising Can Save Your Dealership in the Post-Pandemic Auto Market

We’ve all seen the significant impact the global pandemic has had on various sectors, and the automotive industry has been no exception. From the initial supply chain disruptions to the subsequent surge in used car prices, we’ve had to adapt to a rapidly changing landscape. The Current State of the Auto Market The…

Read the Article

May 03,2023

Unmasking the Misleading Metrics in Automotive Facebook Marketing

The automotive business is a dog-eat-dog world, with dealers constantly striving to stay ahead of the competition. Advertising often plays a crucial role in their success, but what if the very metrics they rely on are shrouded in deception? In this comprehensive analysis, we’ll reveal the shocking truth behind a…

Read the Article

May 01,2023

April 2023 Facebook & Instagram ads that produced car deals for under $300 per car sold!

Our system monitors four key performance indicators (KPIs) for leads generated through Facebook and Instagram: Cost per Lead, Cost per Appointment, Cost per Show, and Cost per Car Sold. The following examples showcase ads that resulted in car sales for under $300 per copy during their first month. Although these…

Read the Article

a white square tiles with black and red letters on a yellow background

Apr 04,2023

The Power of Ad Copy and Market Timing in Automotive Social Media Advertising

In this blog, we’re going to analyze the performance of two different Facebook ads run for the same dealership, with the same targeting and inventory set, but different ad copy. The results were surprising and highlight the importance of market timing in automotive social media advertising. The first ad targeted…

Read the Article

Apr 03,2023

Why Following Up with Facebook Leads Forever is Key to Success with Automotive Social Media Lead Generation

We have been tracking some interesting data over the past 8 years. Data that proves that customers clicking ads on Facebook & Instagram are taking longer to convert than other sources. Our Text Message Follow Up system has enabled dealerships around the country to follow up with leads forever. It…

Read the Article

a person holding a credit card and a phone

Mar 31,2023

Why do dealers struggle to convert Facebook & Instagram Leads? [Free Call Script Download]

Auto dealerships have become accustomed to in-market shopper leads from websites such as Cars.com, Autotrader, CarGurus, and Google PPC. These are people who are actively searching for a vehicle. However, the approach with these leads is much different than the approach with Facebook & Instagram leads. Facebook & Instagram leads…

Read the Article

1 2 3

Social Marketing

Automate Your Follow-Up

Create your account

Log in to Your Account