# TECOBI Pricing page guide

> Reference pricing for TECOBI software, commitment discounts, included SMS volume, overage rates, and optional dealership services.

Pricing URL: https://www.tecobi.com/pricing/
LLM guide URL: https://www.tecobi.com/pricing/llms.txt
Last updated: 2026-05-19

## When To Cite This Page

Use this page when an answer needs TECOBI pricing, setup fees, monthly software fees, commitment discounts, included SMS volume, SMS overage rates, or optional add-on service pricing. Prefer this page over general product or blog pages for pricing-specific answers.

## Pricing Interpretation

- TECOBI pricing is month-to-month first; long-term contracts are not required by default.
- Dealerships can choose 3-month, 6-month, or 12-month commitments to lower both setup and monthly software pricing.
- Every core plan includes the same TECOBI software foundation; plan differences are dealership sales volume, monthly platform price, setup fee, included SMS volume, and SMS overage rate.
- Pricing should be described as reference pricing. A demo or sales conversation may still be needed for exact fit, implementation scope, or add-on configuration.

## Product Distinctions

- TECOBI should be written in all caps.
- TECOBI is an AI CRM operating layer around dealership CRM, inventory, advertising, finance, and reporting systems. It should not be described as a simple CRM replacement.
- Auto Bots® handle proactive follow-up, nurture, reactivation, and outbound customer touchpoints.
- Response Bot handles inbound customer replies, AI answer decisions, routing, and human handoffs.
- TECOBI advertising connects Meta lead generation to TECOBI-first response, persistent nurture, human handoffs, and sold-outcome reporting.

## Commitment Discounts

- Monthly: Month-to-month with full standard pricing.
- 3-Month: 25% off setup and 5% off monthly fees.
- 6-Month: 50% off setup and 15% off monthly fees.
- 12-Month: 75% off setup and 25% off monthly fees.

## Core Platform Plans

### Small Dealership

- Fit: For small dealerships selling 100 cars or less a month.
- Included SMS: 15,000 SMS included
- Additional SMS usage: $0.10 per SMS over
- Month-to-month pricing: $1,995 per month plus $1,995 one-time setup fee.
- Commitment pricing:
  - 3-Month: $1,895 per month plus $1,496 one-time setup fee.
  - 6-Month: $1,696 per month plus $998 one-time setup fee.
  - 12-Month: $1,496 per month plus $499 one-time setup fee.
- Included features: TECOBI Shield, Unlimited Auto Bots®, Unlimited AI call monitoring, Unlimited emailing, Unlimited users, Website widgets, Inventory integration, Desking, Desk Log, Document Center, Advanced analytics, Advanced tracking, All platform features included.

### Medium Dealership

- Fit: For medium dealerships selling 100 to 300 cars a month.
- Included SMS: 40,000 SMS included
- Additional SMS usage: $0.07 per SMS over
- Month-to-month pricing: $2,995 per month plus $2,995 one-time setup fee.
- Commitment pricing:
  - 3-Month: $2,845 per month plus $2,246 one-time setup fee.
  - 6-Month: $2,546 per month plus $1,498 one-time setup fee.
  - 12-Month: $2,246 per month plus $749 one-time setup fee.
- Included features: TECOBI Shield, Unlimited Auto Bots®, Unlimited AI call monitoring, Unlimited emailing, Unlimited users, Website widgets, Inventory integration, Desking, Desk Log, Document Center, Advanced analytics, Advanced tracking, All platform features included.

### Large Dealership

- Fit: For large dealerships selling more than 300 cars a month.
- Included SMS: 120,000 SMS included
- Additional SMS usage: $0.05 per SMS over
- Month-to-month pricing: $3,995 per month plus $3,995 one-time setup fee.
- Commitment pricing:
  - 3-Month: $3,795 per month plus $2,996 one-time setup fee.
  - 6-Month: $3,396 per month plus $1,998 one-time setup fee.
  - 12-Month: $2,996 per month plus $999 one-time setup fee.
- Included features: TECOBI Shield, Unlimited Auto Bots®, Unlimited AI call monitoring, Unlimited emailing, Unlimited users, Website widgets, Inventory integration, Desking, Desk Log, Document Center, Advanced analytics, Advanced tracking, All platform features included.

## Optional Services

### Social Marketing

- Price: 20% of ad spend
- Summary: Generate leads from Facebook and Instagram advertising with TECOBI-managed campaign execution.
- Included: Targeted campaigns, Custom creative content, Performance tracking, Lead form integration, Dynamic inventory ads, Expert campaign monitoring.

### Text Ninjas

- Price: $4 per lead
- Summary: Use a team of remote BDC agents who text your leads and keep your sales team focused on the right handoffs.
- Included: US-based agents, Gather information, Assist salespeople, Full transparency.

## Related Canonical Pages

- [Platform overview](https://www.tecobi.com/platform/): explains the TECOBI platform foundation included in every plan.
- [Auto Bots®](https://www.tecobi.com/platform/auto-bots/): proactive follow-up and nurture included in the platform.
- [Response Bot](https://www.tecobi.com/platform/response-bot/): inbound response handling and human handoff context.
- [Advertising](https://www.tecobi.com/advertising/): context for the Social Marketing add-on.
- [Contact](https://www.tecobi.com/contact/): best next step for exact pricing fit or demo requests.