Text Message Do all the text messages you send in the CRM actually get delivered? The short answer is no. Many of them get lost at sea due to the cell phone carriers filtering your messages. Here is why and a couple ideas on how to avoid this from happening. In the ever-evolving landscape of digital communication, the automotive industry faces a unique challenge: maintaining
Automotive AutoSuccess Executive Spotlight with Jason Girdner of TECOBI In a recent illuminating Executive Spotlight interview with AutoSuccess Magazine, I, Jason Girdner, CEO of TECOBI, had the opportunity to delve into the evolving landscape of customer communication in the automotive industry. In conversation with Brian Ankney, we explored the pivotal role of text messaging as a tool for reshaping
Holiday Greetings Turbo the Turkey's Thanksgiving Email Hiatus 🦃 Dear TECOBI Family, This Thanksgiving, we’re spinning a tale about Turbo the Texting Turkey, who took over our email system! Known for his texting talents, Turbo decided to give his wings a rest from texting and instead dove beak-first into crafting emails. In our office, amidst the clatter of
Text Message Mastering the Ping-Pong Effect: TECOBI explained so a child could understand it In the world of car sales, the process of engaging with customers can often resemble a game of ping-pong. Each salesperson plays at a table, volleying questions and answers back and forth with a potential buyer. In a traditional dealership setting, this game is a slow, one-table-at-a-time affair, mirroring the
Text Message Rapid Rapport: How Carlson Chevrolet’s Text-First Strategy with TECOBI Maximizes Lead Conversion At the cutting edge of automotive sales, Carlson Chevrolet is setting a new industry standard for customer engagement and conversion. By implementing TECOBI's revolutionary text messaging platform, we've not only achieved the fastest lead response in the industry but also cultivated a rapport-building approach that precedes phone calls, contributing to
Software No More Long Term Commitments - TECOBI Pioneers a New Era of Flexibility in Auto Dealership Software Solutions In the rapidly evolving landscape of auto sales, agility is not just a benefit—it’s a necessity. Recognizing this, TECOBI is excited to announce a groundbreaking update to our software packages: we’re removing fixed-term contract commitments. This bold move signifies our confidence in the quality of our services
Text Message Bridging the Communication Gap: Dispelling the Opt-in Text Myth in Auto Dealership CRMs In an era where instant communication is not only preferred but expected, the automotive industry finds itself at a crossroads. Dealerships, striving to foster robust relationships with their customers, often rely on Customer Relationship Management (CRM) systems to streamline interactions. However, a prevalent practice among many CRMs is the requirement
Automotive Advertising Prime Demand Dips, Yet Subprime Market Holds Strong In the dynamic world of automotive retail sales, trends can shift rapidly. Lately, the prime market has seen a decline in demand, influenced largely by escalating interest rates. MarketWatch is reporting the average rate to be 9% as of October 2023. However, while some dealerships feel the pinch, others, like
Text Message The Rise of Text Messaging in Auto Dealerships: A Shift from Tradition to Innovation In my early days in the automotive industry, I had a rather peculiar job. I would cold call car dealerships, not to sell them shiny new equipment, but to sell them Loan-By-Phone hotlines. Early stage technology. These were toll-free numbers plastered across traditional advertising platforms like the Auto Trader magazine,
Social Advertising Social Media Leads VS Third Party Lead Sources Jason Girdner here, CEO of TECOBI and partner at Carlson Chevrolet. I'd like to have an important conversation about our costs in the ever-evolving auto industry. With the data and experience I've gathered, it's clear that generating our own leads via social media platforms isn't just efficient, it's exceptionally cost-effective.
